Let's talk about investment

Here's the thing about pricing: I could give you a menu of services with neat little price tags, but that's not how good marketing works. Every business is different, every challenge is unique, and every solution needs to be tailored.

But I also know you need to understand what you're looking at investment-wise. So let me break down how I think about pricing and what you can expect.

I've organized my services around The Pearl Method™ transformation stages because where you're starting determines what kind of work we need to do together.

Think about it: if you're building from scratch, that's different work than if you're optimizing an existing system. If you need a complete strategy overhaul, that's different from fine-tuning what's already working.

Here's how I see it:

Pricing plans

The Seed Grain Stage

When you're starting from scratch or starting over

No Strategy, No Results

You have little to no marketing strategy in place and it shows.

Ready to Start Right

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Solid Foundations First

You want to build your marketing the right way — from the ground up.

Strategy Overview
What this looks like:
$3500 /mo
Includes:
Deep-dive business and audience analysis
30-day follow-up check-in
Competitive landscape review
Core messaging and positioning development
Content strategy framework
90-day action plan with priorities
Get started
Pricing plans

The Rough Cut Stage

When you need significant restructuring

Disconnected Tactics

Your marketing pieces aren’t working together, and it shows.

Messaging Overhaul Needed

Your messaging feels scattered or unclear — time for a reboot.

Strategic Rebuild

You’re ready to do this right and build a true marketing foundation.

Strategy Overview
What this looks like:
$6-8k /mo
Includes:
Complete strategy development
System setup and optimization
Content strategy and calendar development
Monthly strategy sessions
Core content creation (website, key marketing materials)
Ongoing marketing guidance
Get started
Pricing plans

The Refinement Stage

When you need optimization and alignment

Solid Base, Needs Tuning

Your marketing foundation is good — it just needs fine-tuning.

Performance Boost

Your content is solid but underperforming — let’s fix that.

Scale Smarter

You’re ready to optimize and scale what’s already working.

Strategy Overview
What this looks like:
$4-6k /mo
Includes:
Marketing audit and optimization
Advanced reporting setup
Content performance analysis
Bi-weekly strategy sessions
System refinement and automation
Ongoing growth consulting
Get started
Pricing plans

The Polish Stage

When you want to maintain your competitive edge

Stay Ahead

Your marketing is working — let’s keep you ahead of the curve.

On-Demand Expertise

Flexible support for special projects and campaigns when needed.

Trusted Partner

You value having a strategic partner in your back pocket.

Strategy Overview
What this looks like:
$3-5k /mo
Includes:
Ongoing strategic guidance
Quarterly strategic reviews
Campaign and special project support
Flexible scope based on needs
Marketing performance monitoring
Trusted expert partnership
Get started

Project-Based Work

Sometimes you don't need ongoing partnership—you need help with a specific challenge or opportunity.

What's always included in my project work: Every project starts with strategic assessment because I won't let you skip to tactics without understanding the foundation. Even a "simple" rebrand includes brand strategy work, and every content project includes messaging framework development.

Phase ONE

Assessment and strategic foundation ($3,500-8,500 depending on scope)

Phase TWO

Implementation based on the strategic work completed in Phase 1 (varies by client based on needs and overalls scope)

What you need to know about working with me

I require minimum commitments for ongoing work

Real marketing transformation doesn't happen in 30 days. I need at least 3 months to implement strategy and start seeing results, 6 months to build momentum and optimize based on data.

I don't compete on price

If you're looking for the cheapest option, I'm not it. I'm looking for clients who understand that good marketing is an investment that pays dividends over time.

I do compete on value

What I deliver isn't just strategy documents or content—it's marketing systems that work consistently to grow your business.

I include revisions, not endless changes

Projects include up to 2 rounds of revisions. If you want to completely change direction, that's a new project.

I include revisions, not endless changes

Projects include up to 2 rounds of revisions. If you want to completely change direction, that's a new project.

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PROJECT OVER RETAINER

How we start working together

Why this works better than jumping straight to a retainer:

You get immediate value and can see my approach before committing long-termI learn how you work, make decisions, and implement recommendationsWe both get to "try before we buy" the long-term relationshipNo one gets locked into something that isn't working

Discovery call

PHASE ONE

We talk about your challenges and see if we're a good fit

Project proposal

PHASE 2

Usually starts with assessment/strategy work ($3,500-8,500)

Prove the value

PHASE 3

I deliver strategic work that demonstrates ROI

Ongoing partnership

PHASE 4

If we both love working together, we discuss retainer options

FAQs

"Can you work within my budget?"

Maybe. I'm willing to adjust scope to fit budgets for the right clients, but I won't compromise on quality or cut corners on strategy. Let's talk about what's possible.

"What if I'm not happy with the work?"

I guarantee my work. If you're not satisfied, I'll revise it until you are, or we'll find a solution that works for both of us.

"How do I know if this will work for my business?"

You don't, and anyone who guarantees specific results is lying. What I can guarantee is strategic thinking, quality execution, and my commitment to your success.

Still have questions?

Contact me here, I'd love to clear it up and see how we can work together.

Ready to invest in marketing that actually works?

Let's Have That Conversation